It’s considered common practice now that hyperlinks on websites should be underlined.
Well, not all links need to be underlined, just the ones that are amongst paragraph text, as they need to stand out for a user to find them. I found a problem exactly like this while reading this article from Gawker. My brother said “click that link” while pointing at some paragraph text. And I’m thinking, all the text is the same color, and there are no underlines, “where’s the damn link?”
The links and paragraph text weren’t actually the same color, just quite similar, so it’s hard to see the link unless you’re reading the whole article.

I would also assume now that because of the search engine giants users have associated this bright blue with hyperlinks as well.
/rant
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